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特别呈现-天猫云上时装周大秀-AR虚拟视频直播
2020-03-29

2020年注定是极其让人记忆深刻的一年,更是时装行业经历浴火重生的一年。

面对疫情,他们同心勠力,共同战斗;面对危机,他们也同样众志成城,全力应对。

2020上海时装周决定在本年度时装季推出特别呈现——天猫云上时装周AR虚拟直播,于3月24日至3月30日用崭新的面貌,在“云上”与众多期待者见面。

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自2020年3月24日至3月30日,新一季的上海时装周与天猫共同打造的全球首个“云上时装周”。 拓源新思传媒作为最新舞台时尚艺术的创新者,自创立以来便始终致力于助力新兴原创设计力量,将中国的设计势力结合在一起。

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在这个特殊时刻,TOWINEVENT依然是云上时装周强有力的支撑,在较短的时间内迅速为天猫的云上时装周大秀提供全新的AR技术支撑,以当下最“时髦”的AR虚拟视频直播形式继续为天猫云上时装周助力。在这一时刻,我们将为天猫合作的众多时装品牌突破传统的线下新品发布秀,开启AR“云发布”的全新形式,揭开一场透过「虚拟」呈现「真实」的视觉盛宴。



拓源新思团队以卓越的超现实技术,为上海云上时装周特别呈现了一场别开生面的大秀,你在云上看到的宏大场面,未必是真实存在的,但却又超越真实。这一技术的实现,得益于我们全新引用的Vizrt AR做为全球领先的AR增强现实系统,实时渲染,互动牵引实现真实场景感的再现。

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2020 Shanghai Fashion Week decided to launch a special presentation in this year's fashion season - tmall cloud fashion week, which will take on a new look from March 24 to March 30 and meet many expectant people on the cloud.

From March 24 to March 30, 2020, the new season of Shanghai Fashion Week is the world's first "cloud Fashion Week" jointly built with tmall. As the innovator of the latest stage fashion art, Tuoyuan Xinsi media has always been committed to helping emerging original design forces and combining Chinese design forces since its establishment.

At this special moment, towinevent is still a strong support for cloud fashion week. In a short time, it quickly provides a new ar technical support for tmall's cloud Fashion Week show, and continues to help tmall cloud fashion week in the most "fashionable" ar virtual video live form. At this moment, we will break through the traditional offline new product release show for many fashion brands cooperated by tmall, open a new form of AR "cloud release", and open a visual feast to present "real" through "virtual".

With excellent surreal technology, Tuoyuan Xinsi team presented a new show for Shanghai cloud fashion week. The grand scene you see on the cloud may not be real, but it is beyond the real. The realization of this technology benefits from our new reference Vizrt Ar as the world's leading ar Augmented reality system, real-time rendering, interactive traction to realize the real-world scene rendering.