From November 26 to 29, 2024, AUX and TOWIN Events Media once again joined forces to create an industry benchmark exhibition case at THE BIG 5 DUBAI in Dubai, UAE. TOWIN Events helped AUX's commercial air conditioning matrix make a stunning debut with its international service system, which not only deepened the brand's influence in the global market, but also verified its professional strength in the field of international exhibitions with innovative booth design and full-process services.

The exhibition is centered on "Technology Empowers Commercial Space". AUX focuses on the commercial air-conditioning field and builds an immersive display scene with its multi-split/light commercial product matrix. The booth design combines modern minimalist aesthetics with brand genes, with the iconic blue as the main color. Through the three-dimensional echo of the top light strip and the ground light and shadow device, it creates a space experience with both a sense of technology and visual impact. The TOWIN team plans four functional areas based on the visitor's movement line:The corporate brand wall uses a dynamic screen to display the global layout. The product display area uses transparent panel prototypes to present star models such as T3 R32 variable frequency light commercial and single cooling multi-link. The internal light strips outline the core technology structure. The negotiation area adopts a semi-open design and is equipped with intelligent interactive devices to achieve real-time demonstration of product parameters. Among them, the AI series (AUX Intelligent) products use scenario simulation to intuitively demonstrate the triple advantages of intelligent control, energy-saving efficiency and comfortable experience.

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During the exhibition, AUX attracted more than a thousand international customers with its "hard-core product strength + innovative display strength", and reached multi-dimensional cooperation intentions with buyers from the Middle East, Europe and Southeast Asia, further expanding the market network along the "Belt and Road". As a one-stop international public relations service platform, Tuoyuan Xinsi relies on the resources of its overseas local team to provide full-chain customized services from site survey to installation. Its curatorial concept of "technical aesthetics + business logic" is becoming a value-enabling partner for Chinese brands to go overseas.

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At present, TOWIN Events has provided overseas exhibition solutions for more than 30 leading brands in the industry, and continues to help companies establish brand awareness on the international stage with a global vision. We sincerely invite more brands to join hands in exploring global market opportunities and jointly build a new paradigm for commercial display.