2020-04-03
Host a conference,
It was no easier than directing a landing campaign.
As anyone who has done meetings and events knows, this is an industry where experience values are constantly being updated.
01 "tired as a dog"
02 "long process, many details"
03 "never say it's over until the game is over"
How to plan and execute
An excellent conference event
Excellent meeting
Good planning + good execution
Why, how, what; How to do it well?
Realization of the purpose of the meeting
The participants are willing to share, the organizer and participants are satisfied, the media attention is high, the scope of dissemination is wide, the organizers did not make mistakes, the conference IP reputation is high, the conference content is wonderful
3W conference event planning
To solve
The question of what the organizer of a conference event wants.
WHY: a clear goal
In order to do activities and activities: every year, this year is not less; Have this budget, do not spend the next year did not spend; Others do the same, we also try; It's just a meeting;……
Different types of activities have different purposes
Release conference: display product release information to enhance the strength of the enterprise;
Dealers' annual meeting: to show the strength of the company to dealers, to boost dealers' confidence, to reward excellent dealers, to boost dealers' morale;
Annual meeting within the enterprise: to deepen the feelings of employees towards the enterprise, enhance the communication and communication among employees, enhance the sense of teamwork among employees, and create a positive working atmosphere within the enterprise;
Opening ceremony: promote the enterprise's popularity and reputation, with the opening ceremony to get a good start.
……
Implementation of conference activities
No matter how good the soldiers are also afraid of pig teammates, three points plan, seven points implementation
A perfect event planning plan requires super perfect execution
Coordinator: a good meeting and event coordinator is at the heart of successful execution
Teammates: build an excellent executive team
Suppliers: find reliable suppliers that meet the budget requirements
Take control: be a hands-off shopkeeper and don't bet all your hopes for success on others.
You have to be accountable to the people in the team and keep an eye on the details.
Communication: never forget to communicate with customers
Key to execution
Pay attention to the big and small: all the icing on the cake is from the ordinary preparation, do not in the scene
Improvise. In all cases, we need to focus on large areas, release small areas, give priority to stability, and address key issues
Problem, secondary problem if you have the energy to deal with.
Risk management: flexible response to various potential risks, in the early stage, dismantling each link, analysis
Key elements, prepare a plan, rehearse it, reproduce the problem, visualize it,
Then design the solution to minimize the risk.
Standardize management: standardize all the execution details, don't just rely on individual capabilities
Use the right tools: find the right planning and execution tools to get twice the result with half the effort
Good tool: to help organizers quickly find the right site and site construction data(会掌柜网http://www.huizone.com)
To help organizers quickly find suitable performances, set up factories and equipment service providers(会掌柜网http://www.huizone.com)

























