Overseas new product advertising planning: a chic New Holland tractor new product launch

Recently, at New Holland's Basildon plant in the UK, a new product launch with a heavy metal music theme was held for the New Holland T7 series of two heavy-duty tractors, the New Holland T7.290 and T7.315 grand launch. New products marketed with T7.290 and T7.315, the two heavy-duty tractors of the New Holland T7 series, were launched. Also launched alongside the T7.290 and T7.315 were the new generation T7 series tractors equipped with Tier 4B engines, as well as the latest T8 series tractors, T8 series SmartTrax semi-track tractors, and T9 series tractors.

Approximately 350 dealer representatives and 400 user representatives attended the event.

Currently, the largest model of the New Holland T7 series tractor sold in China is the T2304, rated at 230 HP. The two tractors newly listed abroad have not released detailed technical parameters; it is estimated that the rated power is around 240 horsepower and 265 horsepower respectively, with maximum power of 290 horsepower and 315 horsepower. The wheelbase may be larger than that of the T2104 and T2304, thus further elevating the power level covered by the New Holland T7 series tractors to above 250 horsepower.