Tuoyuan xinsi advertising creates "new business" of online VR cloud exhibition in 5G era
With the application of 5G, VR/AR and other technologies, "online exhibition" and "cloud exhibition" have been successively launched in various places. To accelerate the transformation, upgrading and innovative development of the exhibition industry and actively build a new online exhibition platform, the ministry of commerce issued the notice on the work of innovating the exhibition service model and cultivating new drivers for the development of the exhibition industry on April 13.
At present, more online exhibition schemes are mostly adopted in the form of 2D e-commerce "web format", which has the advantages of convenient production and the disadvantages of not being very friendly to experience. For example, the early B2B information distribution platform, special installation exhibition and standard exhibition are also the same template。With the large broadband and high speed brought by the upcoming popularization of 5G, tuoyuan xinsi advertisement comprehensively considers the production and experience as well as the future trend, adopts the form of 3DVR virtual reality display, and integrates the advantages of online exhibition to break through time and spaceAdvantages of immersive user experience by entering the translation page offline scene. There are about four kinds of online virtual display technologies, including 2D e-commerce mode, 2.5d 3d display mode, 3DVR virtual reality display mode, and VR virtual reality game mode.
What is the VR cloud show?

Tuoyuan xinsi advertisement launches VR cloud exhibition according to its own advantages. What is VR cloud exhibition? The VR cloud exhibition adopts Web3D technology +3D digital model technology + VR virtual panorama technology to truly simulate the offline scene. The visitors walk around in the virtual space with the interactive immersive 3D perspective, which is different from the interactive experience of 2D e-commerce "network format".
Tuoyuan xinsi advertising VR cloud exhibition features: immersive interactive scene
1. Immersive 3D scene interactive interface scheme, such as in the scene
Virtual exhibition is divided into "tour mode" and "free tour mode". Click the navigation mode to bring up the 3D visual navigation map. The exhibitors can see everything.Want to see which click in which. Free browsing mode, also known as follow, the customer is like a live exhibition, along the main channel, stroll to which click the hot spot into which visit negotiations.
2. Online exhibition plan combining virtual and real
It is a complicated process for customers to inspect suppliers and purchase products at the exhibition. As an exhibitor, how to better integrate multi-dimensional information such as brand, product and company strength to win customers' trust is the first factor to be considered when creating an online exhibition.Wisdom digital technology using VR virtual scene, virtual reality technology to build online stands by VR imaging technology for exhibitors and name of the factory, production line, such as office environment to live, and name so that customers can online by hot into the exhibitors booth factory, further investigate the exhibitors scale, strength, and supply the truth, realize the online inspection, and then bring orders for exhibitors, to achieve all-round display online exhibition to customers online inspection, the first offline after the visit, together they will see, save time cost, improve the efficiency of business activities.


3. Online exhibition plan combining dynamic and static
Online, exhibitors can hardly attract customers' attention if their exhibits are only introduced by traditional pictures and words. Unlike offline exhibitions, customers can get close contact with the exhibits and ask about the performance of the exhibits. Each exhibit has its selling points and effects, and a single picture is not enoughAt this time, Web3D technology and 3D model have room to play, click on the hot spot of the exhibition, the display can be rotated and zooming 360 degrees, 3D model 720 degrees free view and AR interactive experience, product appearance, function, selling point, principle and other information, let the exhibition itself will "tell a story" to the customer.


4. Cloud business solutions
Enter each booth, you can choose the merchants online live broadcast, and online chat with the merchants,Online message, synchronous meeting and other business functions, through the background big data analysis accurate retention of customer portrait.

5. Semi-standardized VR virtual booth scheme
If there are less than hundreds of normal exhibitions, more than thousands. If each booth is like offline customized booth, the workload is obviously huge.For this reason, we unified the design according to the standard booth template, and designed several sets of templates for special booth installation of different areas to choose from. Exhibitors only need to provide corresponding materials according to the requirements, which greatly reduces the post-production cost and cycle of VR cloud exhibition.

Now, the online exhibition with a new attitude, on the stage of global economic exchanges, its characteristics can better ease the current situation.After the society becomes more stable and the situation eases, the pure online form cannot solve the needs of all people. Only by combining the two can the innovation breakthrough of the exhibition be realized, and the traditional exhibition with Internet wings will show new vitality.
Tuoyuan xinsi advertising will give full play to the advantages of 3D + VR and sincerely invite cooperation with online exhibition platform, software platform companies, governments and industry associations to jointly create a "new format" of 5G era exhibition.
Tuoyuan xinsi advertising VR cloud exhibition supports multi-terminal display
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