Overseas activity plan planning independent brand press conference pretend bility list

Last night, the long-awaited Nextev finally made its official debut in London!Yes, it's London -- now, more and more China brands are moving their launches overseas every time to show their influence and pretend bility.

Now this world, it's really interesting, like a fortress besieged.We are desperate to get out of the country, and foreign brands are constantly coming here to launch their shows -- remember Dior, Hermes, Chanel, etc., but they are not going all the way to China to make a show?People come to get gold, two to shorten the distance between the brand and the owner of the Chinese dynasty, also did not drop their pretend bility.A fine example of three birds with one stone.

But let's face it, it doesn't really matter where you launch a brand - it's hard power and soft power.The former is the product itself;The latter is the brand history, culture, appearance level and so on comprehensive added value.

Otherwise, everything is a sham.

Just at 7.30pm last night, the long-awaited Nextev EP9, an electric supercar that is free of PPT, non-concept, capable of racing on the track and capable of competing with Ferrari LaFerrari and McLaren P1, was unveiled at the Saatchi Gallery in London.

The girl's first reaction was...Li bin is very good at picking places. They held this conference in the art museum specializing in collecting modern art. It is said that many artists and designers were invited to attend the conference.

And the message to the girl was:

The EP9 USES a magazine-type replaceable battery system that takes only 45 minutes to fully charge in fast-charging mode and has a range of 427 kilometers.It also has four high-performance motors and four separate gearboxes, capable of delivering 1,360 horsepower with a speed of 7.1 seconds from 0 to 200 kilometers and a top speed of 313KPH.

In addition, on October 12, the EP9 set the fastest ev lap time of 7:05 seconds during a test run in New North.On November 4, he set the fastest electric car lap time at The Paul Ricard circuit in France in 1:52 seconds.

How can pretend bility not be high?

Finally, the LOGO of Nextev -- Nio.The top half is the sky, representing the future;The lower half is the earth, which represents the direction.

Just looking at the design draft...The girl will somehow think of the sun God singing "When the sun rises", and see the real logo, compared to tesla, more cute.

Not long ago, Geely and Volvo teamed up to create a new car brand, LYNK & CO, at a launch event in Berlin.In my opinion, the live video broadcast was the most stylish, delicious and unconventional launch of a car brand so far.

The row of booths at the entrance, the ice bar at the venue, the comfortable booths, the food and wine, and performances that are so different from the regular new-car shows -- it's all part of the repertoire of new jewelry launches.

Pretend bility is close to full mark.

As for the beautiful 01 concept car, there is no need to say more, just to mention the brand philosophy: "We live in an interconnected world.It's a world where connected technology is as important to the car as the engine."(learn from Letv!)

We may still not fully accept this point of view and status quo, just like our attitude towards online ride-hailing -- helpless, but also have to accept.

However, if Lynk & Co can truly achieve the "four leading advantages of seamless on-board mobile Internet technology, world-leading safety technology, rich and forward-looking electrified power system, and excellent driving and riding experience"...

According to the not?

Finally, the LYNK & CO logo is great, very LYNK & CO.

Zhihu great god silently asked: are you ACW and Letv have enemies?

The girl replied, We just like to tell the truth and have too much luck...

This time I want to talk about Letv's launch event held a month ago at the art palace in San Francisco, where the environment is perfect. The theme is "breaking the boundaries, sharing the ecological world".

Letv invited nearly 1,500 media and guests from around the world to hear their "vertically integrated, open and closed ecosystem and UP2U model" and to announce the full arrival of its "platform + content + hardware + software + applications" ecosystem in the us.

It also launched a super TV.Jason also announced that Letv sports super bike, Letv VR and other products will be launched in the United States soon...

The girls only remembered two things: two superphones, including the Le Pro3 and le S3.

The Letv superphone is said to have sold more than 17 million units since its launch last April.From Thailand to India to Russia...

Remember liu neng had attended the Letv press conference, got the souvenir is Letv super mobile phone.

The girl at that time is a face exclaim: I depend, Letv very niubi!

Liu neng is smiling without a word.

So, one star is a big scene for 1,500 people;The other star is for the San Francisco Art Palace.

Tuoyuan Xinsi Advertising: www.towinevent.com

拓源新思广告：www.towinevent.com