SMILEY 50th Anniversary Theme Birthday Party in Paris: The Essence of Overseas E
2024-04-18

The collaboration between Paris Saint Louis department store and Smiley will hold the Smiley 50 for 50 pop-up event from February 21 to April 3, which is an exciting moment and a milestone celebration. Through deep cooperation in the fields of fashion, beauty, music, design, and cuisine, these two idol brands from France will bring audiences an unimaginable all-round sensory experience.


In this pop-up event, viewers will be able to experience various exciting content such as fun check-in points, skateboarding arenas, game areas, and food series. In addition, there will be various celebration activities and the launch of branded fashion items, which will be overwhelming. This activity will make smiles shine, allow people to enjoy fun to the fullest, and make Osman Street full of vitality.


The Smiley 50 for 50 pop-up event will bring together 50 classic brands from around the world, each bringing their own contemporary style to Smiley's pop-up world. This will be a unique and unforgettable experience, allowing viewers to experience the collision of fashion styles and trendy cultures from different eras.

As a world-renowned fashion landmark, the collaboration between Paris Saint Louis department store and Smiley will bring an unprecedented feast to the audience. Whether it's fashion enthusiasts, food enthusiasts, or music enthusiasts, they will all find their own fun and passion in this event.


The collaboration with Smiley will bring viewers a diverse sensory experience. Through deep cooperation in various fields, this pop-up event will bring fun, creativity, and enjoyment to people.